Analogical Thinking and Idea Transfer: How Strategy Learns Across Domains
Analogical Thinking and Idea Transfer examines how strategy expands beyond local expertise by transferring structures, mechanisms, and problem-solving logics from one domain into another. The article argues that analogy is not primarily about surface resemblance, but about relational correspondence: recognizing that different systems may share deeper organizing principles even when they look unrelated. It develops this through structure-mapping theory, cross-domain search, analogical transfer, biomimicry, organizational benchmarking, adaptation to constraints, common pitfalls, and the special challenge of evaluating analogies in complex systems where dynamics may diverge despite structural similarity. The article emphasizes that analogy matters strategically because it allows institutions to escape domain-bound thinking, widen the solution space, and import useful models from elsewhere—provided those transfers are critically adapted rather than copied at face value.









