Foundations
A public library of foundational documents—brand standards, positioning, product briefs, and policies.
These resources keep the work coherent, auditable, and aligned as the platform evolves.
Brand Guidelines
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Brand Pillars
Core principles that shape what we build, how we write, and what we won’t compromise.
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Brand Manifesto
A concise statement of intent—why the work exists, and what “quality” means here.
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Style Notes
Voice, tone, and presentation guidance.
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Logo + Usage
Basic lockups, spacing, and “do not” examples. Keep it simple and practical.
Positioning & Messaging
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Mission & Vision
What we’re building toward and why it matters—written for humans, not pitch decks.
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Positioning Snapshot
Who we serve, what we enable, and how the approach differs from “content” or “analytics” alone.
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Editorial Ethos
How we handle uncertainty, claims, sources, and interpretation—especially in sustainability contexts.
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Ethical Code of Conduct
Standards for responsible work: evidence discipline, transparency, and harm-aware decision making.
Product Briefs
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Catalyst Canvas
Design thinking workspace: POV/HMW framing, personas, journey mapping, and structured experiments.
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Narrative Risk
Traceable claims, evidence, and timelines—built for explainability, auditability, and decision transparency.
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Global Impact Catalyst
Impact measurement and indicator pipelines for SDG-style reporting, scenario work, and reproducible outputs.
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Catalyst Data
Shared SQL backbone linking entities, evidence, metrics, and outputs—built for provenance and audit trails.
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Catalyst Analytics R
Reproducible modeling and indicator analytics—open, inspectable workflows with export-ready outputs.
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Catalyst Finance
Applied microeconomics for pricing, incentives, and tradeoffs—assumptions stay visible and reviewable.
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Catalyst Grit
Resilience and recovery tracking—structured reflection with transparent, editable scoring rules.
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System Overview
How the modules relate: shared entities, shared evidence, shared governance over outputs.
Policies
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Privacy Policy
What data is collected (if any), how it’s used, and how users can request deletion or changes.
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Terms of Use
Usage rules for site content, downloads, and platform tools. Keep it readable and non-scary.
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Disclaimer
Clarifies that content is educational and does not substitute for legal/financial/medical advice.
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Open Source Notice
Licensing overview and attribution guidance for code and documentation.